Marketing Impact Calculator (Existing Customers)
  MARKETING IMPACT CALCULATOR (EXISTING CUSTOMERS)
How Much Could You Make? This calculator will help you figure the possible amount of additional income you could earn by focusing on marketing to your existing customers through some form of customer loyalty / rewards program.
     
Number of Existing Customers

Average Dollar Sale per Customer (check average) $

Average Number of Times a Customers Visits Per Month
(On average, a regular customer will visit a restaurant 1.7 times per month)
$

Average Number of Years a Customer Buys from You
(On average, a regular customer will visit a restaurant for 2.7 years)

Additional Income You Could Earn from Improving Customer Loyalty:
* Based on case studies that customers enrolled in a restaurant rewards / loyalty program will spend 18% more and return 40% more often.
$